Redesigning the FIA World Endurance Championship Digital Platform.

― Challenge

The challenge was to craft a platform that immerses users in the thrilling world of the premier international sports car championship. By emphasizing bold, striking visuals, dynamic typographic contrasts, and spotlighting key content, we created a design that captures the adrenaline of being on the circuit. Moving away from the coldness of a standard web interface, the platform delivers an experience as vibrant and engaging as the championship itself. Engaging copywriting further enhances the journey, guiding users seamlessly through the storytelling.

Agence: Happy End

― Services

Creative Lead + Interactive Design

― Smart Informative Journey

We created a streamlined and direct user journey with a well-structured information hierarchy. The design ensures easy access to essential details-Who, What, How -through a clean and intuitive UI, enhancing user experience and providing key information efficiently for all services.